How to get your website on google

How to Get On the First Page of Google

This article was co-authored by Richard Casamento. Richard Casamento is a Digital Business Development Specialist and the owner of the WIN Marketing Group, a digital marketing consultancy based in northern New Jersey. With over ten years of experience in marketing and over 25 in electrical engineering, he specializes in content marketing, Search Engine Optimization (SEO), paid media advertising, television, and social media operations. He has grown the WIN Marketing Group to serve a diverse group of clients who benefit from a highly analytical and personal approach to marketing. Richard holds a BS in Electrical and Computer Engineering from The University of New Hampshire and a Certificate of Study in Lasers and Optical Engineering from Stevens Institute of Technology.

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Getting on the first page of Google can be done by implementing Search Engine Optimization (SEO) changes to your website. Making these edits, which include changing your site’s content or code, will improve your site’s visibility to Google’s complex algorithms. Though you can’t guarantee that the site will be listed on the first page of Google results, SEO changes can help increase your rankings and get your site more visitors.

How to Get Website on Google in Under 20 Minutes

This is a little SEO trick I do with all my sites and it allows me to get my website on Google within 24 hours or less. I have also seen this literally work within minutes! This is great for new blog posts and new pages that you spend many long hours writing. And this is not a hidden secret or anything. In fact, I blogged about this very topic last year on my good friend Kevin Muldoon’s blog: “How to Get Your Content Indexed Faster in Google and Bing.” This even works with low authority and new sites.

See my example below of how I hit first page of Google in under 16 minutes!

How to Get Website on Google and Bing Fast

The question I get asked all the time, “How to Get Website on Google.” There are a hundreds of factors that influence whether the page or post of your site will show up on Google. But the one trick I have been doing for years now always gets me in SERPs amazingly fast, even within minutes sometimes. It is such a simple process that feels a little silly even sharing it with you, but nobody I talk to does this so I think it is time for a reminder. And that is using the free “Fetch as Google” feature in Google Search Console and also the “Submit URLs” feature in Bing Webmaster Tools. Yes this strategy even works for Bing!

Note: This process is totally within Google’s and Bing’s guidelines and they even advise people to take advantage of these tools. Whenever I write a new page or post I immediately follow these steps below for faster indexing in SERPs. You might think this doesn’t work for new sites, but I’ve personally seen it work on one of my new sites with 0 DA and no backlinks. The amount of competition for what you are posting will affect this, but not much. Getting to SERPs, no matter what the ranking is your first step. Then work on improving it over time.

Fetch as Google

Step 1

Step 2

Click into your claimed website and on the left-hand side click into “Crawl” and “Fetch as Google.”

Step 3

Input the URL or your blog post or page. You can even fetch your homepage, just leave it empty. Then click “Fetch.”

Step 4

Then click on “Submit to index” next to the URL you just fetched.

Step 5

Select “Crawl only this URL” and click on “Go.” Note: You can only do this 500 times per month. But this tool is not for abusing their system. If you are doing more than that, well you are crazy.

And that’s it! Your URL has now been submitted to Google for indexing.

Submit URLs to Bing

Step 1

For Bing it is a very similiar process. First login to Bing Webmaster Tools. This is assuming you have already submitted your website to Bing Webmaster Tools.

Step 2

Under your site click into “Dashboard” and “Submit URLs.”

Step 3

Input your URL and click on “Submit.” Note: You can only do this 50 times per month, 10 max per day. Again, these tools are not to be used for abusing this system.

And that’s it! Your URL has now been submitted to Bing for indexing.

Page One of Google in 16 Minutes

The example blog post you see above was an article I just wrote today and actually submitted it using the method above a few minutes ago, while writing this tutorial. I tested it in incognito mode in Google Chrome. As you can see below in the SERP listing, this was published only 16 minutes ago! So my brand new post is almost instantly indexed in SERPs.

I hit first page of Google for a keyword with 880 monthly search volume in 16 minutes. Not bad!

Note: Again the time and positions will vary based on how competitive your niche is, your keyword, topic, etc. But this strategy will turbocharge your efforts no matter what you are publishing! If you are curious I am using AccuRanker to track my keywords in SERPs. I am no longer using SerpBook. I will be publishing a review soon about why I switched.

You can also individually check your URLs to see if they are indexed in Google by using the site: parameter. The same works for Bing as well.

If this little tutorial on “How to Get Website on Google” was helpful, please let me know below. I love chatting with you guys and would be interested to know how the tips above work out for you!

15 Experts Shared How to Get Your Website on Google and Rank it in 2021

Ranking on the first page of Google is the dream of every online business owner.

As per SmartInsights, the First result in Google gets around 30% clicks, where 10 result in Google gets only 2% clicks. Ranking at the top not only brings a lot of business to your online brand but it boosts your authority as well.

Google keeps on launching many algorithm updates throughout the year to make the search engine better. These updates work like a charm for few SEO experts where many of them keep on struggling to rank their blogs higher in Google.

Search engine optimization is an on-going process in which you have to continue to improve your rankings in Google.

There are many techniques in the market that experts are using to rank at number one in Google, but here in this roundup, our main goal was getting the ideas to rank any website using the white-hat methods.

We asked 15 experts, “How to get your website on Google,” and the replies we got are mind-blowing.

We contacted some of the well-known faces in the SEO industry and asked them just one question.

Let’s see what are they suggesting as per their experience.

Matt Diggity

Ranking in Google is a complicated process, but at the end of the day we can simplify things down to content and backlinks.

With your content, make sure you’re completely answering the search query. If it’s a discussion on “how to lose belly fat”, are you covering all the sub-topics required to answer that question?

Are you talking about exercise? How about avoiding transitive fats?

Also, think about search intent. If someone is searching for “buy electric scooter”, then they’re looking for an e-commerce shop. Don’t serve them up a listicle on your favorite electric scooters.

When it comes to backlinks, naturalness is key. Get your links from real websites, preferably ones that have rankings and traffic in the same niche as yours.

Glen Allsopp

There are so many facets to SEO that people can (and do) write entire books about the subject that still doesn’t cover it all.

However, there are three core fundamentals you want to focus on:

On-Site SEO should be kept in consideration from the start, but as your site will likely start small, you can probably take care of most things in a day or two, and come back to it later once the site is bigger.

Keyword research is going to be a huge part of your efforts – and will determine a lot of what you decide to write about – because you want to target terms that will actually make you money (however you plan to monetize the site) and that you actually stand a chance of ranking for based on the authority of your website.

From there, you need to get people talking. Having great content is never enough. People have to find it so that they can actually share it and link to it.

Link building can be uncertain and time-consuming, but success here really does give you the best chance of success overall, so it’s not something you should take lightly.

From there: Be consistent. Rome wasn’t built in a day. It certainly helps if you’ve picked a niche you’re passionate about so you can keep putting in the work while things may be slow.

Kyle Byers

We all know that backlinks are still one of the biggest ranking factors. But it can be really difficult for new websites to attract high-quality ones.

My favorite way to get links from authoritative websites is by using what I call the Double Survey Technique, which I wrote a full guide here.

This technique has gotten GrowthBadger coverage and links from big sites like Forbes, Moz, and Backlinko.

The first step is doing original research (creating data-driven content).

Journalists need data to cite in their articles.

Bloggers are always looking for new topics to explore.

And people love sharing eye-catching facts with their audiences.

By running a little survey or study of your own, you can create something that helps all three of those groups — who will then reward you with links and shares.

The second step is to get some influencers in your space to kickstart social sharing.

Simple: Ask them to contribute opinion quotes to your results article. Then, let them know when it’s published and ask them to share. They won’t all share it, but some will.

Which will instantly help your article reach more people AND give it automatic credibility.

Donna Moritz

The best way to rank for a niche website is to know your customers, and then optimize your content based on what they are searching for.

You can do this by surveying your audience to find out what they are looking for, and also doing keyword research using a tool like Ubersuggest or SEMrush.

Find the keyword phrases that have good search volume but low competition and use them to plan your blog content around content that your audience is searching for.

You are more likely to rank for this content. Aim for content that has to search results for sites with similar or lower domain authority (DA) scores to your own website.

Then create posts that are more recent, more detailed, include more visuals and give more helpful information than those that are already ranking for the keyword phrase.

Doing this over time with relevant, helpful content is the best way to start ranking for a search around your niche.

Would you love to try SEMRush?

Marcus Svensson

All this begins with picking the right keywords. Meaning, not simply the high volume ones, but the long tails, with the right user intent. I also wouldn’t recommend bothering too much about the keyword difficulty provided by different SEO tools.

The next thing you need is to figure out what kind of pages are ranking for the keywords you wish to target. Are those the blog posts, what kind of blog posts, landing pages, tools, etc. This will give you the idea of the content you need to create for your website.

And finally, when you are done with the content, start promoting it like crazy! Build links, write guest posts, valuable comments including the links to your content, and watch your rankings and organic traffic. It will help you to notice any changes early and act accordingly.

Summing up, I have to say that promoting a niche website to rank on the first page of Google is almost the same as with any other website… The only difference is that you should pay more attention to the target keywords and to the actual promotion process.

You need to build links from the websites around your niche more that from the general ones. This is where Quality works better than Quantity.

Nirmala

Ranking a niche website on Google is just a piece of cake when we choose the topic with low competition and decent search volume.

You can get the niche ideas from Amazon, Quora, Impact Radius and ShareASale affiliate networks.

So, the keyword research procedure for finding a profitable niche is essential. After finding a suitable niche that you can compete in,

1. Do Competitor Analysis (Look at their content and link building tactics)

2. Make a content plan (Include Skyscraper Techniques)

3. Publish the articles with the best on-page SEO strategies

4. Build Relevant yet Quality backlinks through social media, Outreaching, guest blogging, and blog commenting.

Steve Napier

To rank a niche website without a large budget you need to get your onsite SEO on point. Niche sectors also need to maximize their conversion rate due to low search volume/traffic.

So, ensure your call to actions are clear and ubiquitous, prominently position your contact details on every page. Link directly to the best content from your homepage and main navigation, write unique and relevant meta title and meta descriptions for every page, write authoritative content on each page.

Then support your excellent onsite work with good offsite SEO; contact your suppliers and partners to request a link back, request relevant bloggers link to your best content, investigate your competitor’s backlinks and emulate the best ones and add your websites to relevant niche directories.

Setup your Google Search Console property before you start and you will then be able to analyze the source keywords that bring your organic traffic and you can then refine and optimize for those.

Iskra Evtimova

Google constantly changes its algorithm, for example, it used to be better to post as many articles as possible. However, now things are different.

It’s more beneficial to publish one long detailed piece covering the whole subject than a couple of shorter ones.

My advice to rank a niche website is to dig deep and find which are the keywords, queries, and topics people are searching for and create content that answers all of their questions. Aim to catch a featured snippet by answering straight the questions your potential visitors may ask.

Sure, it could take a lot of time to spot all the pain points you should cover, but it is worth it.

The best places you can check are tools like Ahrefs, Google Keyword Planner, Google Search Console, Google Suggest, and, of course, don’t forget about the “People also ask” section in the SERP.

Forums as Quora may help you find a hidden treasure – keywords that have high search volume and are easy to rank for.

Jill & Josh Stanton

Ranking a niche website on Google starts with great keyword research. Ideally targeting keywords with over 5,000 exact match searches, but the low competition to get in the top ten.

The next step is to focus on creating long-form quality content. This content is more valuable for the reader. It will encourage them to stay on the page longer, click links and engage with your site more.

Hopefully, if they got value, they will check out other posts/pages and return to your site on other occasions.

Another crucial piece of the puzzle is building quality backlinks from authority sites. These links pass authority to your site and help your rankings.

François

Ranking a niche website on Google is not very different than ranking any website. It’s about following the same tasks of doing keyword research, writing great content, making sure this content is optimized for your keywords, making sure your site is fast and its design responsive, and finally building links.

One difference is that extra care should be spent on keyword research. If your niche is very specific you may need to broaden a bit the keywords in order to get enough traffic.

When it comes to link building, if you don’t have any idea where to start, learn by looking at your competitor’s backlinks. If you don’t have direct competitors look at websites that sell similar products.

And if you’re the only one to offer this product, use that at your advantage when reaching out.

Alex Chris

Here are a few of the suggestions from my side.

Establish domain authority – For any website to rank high on Google, it needs to have decent domain authority. In the SEO world, this means incoming links from other high authority websites. So, if your website is new, this should be your first step.

Establish trust and demonstrate your expertise on the subject – You need to prove to your users and Google that you are an expert in your field. Besides getting incoming links from trusted websites, you need to show your expertise through your content and explain in your author bio, and about page, why you are an expert and why should people trust your advice or website.

Create pillar content to target the most popular keywords in your niche – Identify the most popular keywords in your niche and publish pillar content to target every keyword. Content should cover everything there is to know about that keyword all in one place. Break your article into sections to make them easier to read and ‘connect’ your articles together with internal links.

Publish content to target long-tail keywords and questions related to your topics – The next step is to keep publishing content targeting long-tail variations of your target keywords. Try to differentiate the content as much as possible to avoid ‘duplicate content issues.’

Craig Murphy

When it comes to ranking a niche website the obvious answer would be to start with keyword research, especially long-tail keywords – They may not bring much traffic but it’s likely to be more targeted and specific to what your niche is.

The big thing we believe will really help a niche website is to get relevant backlinks from other websites in your niche. This will be highly targeted and highly powerful and will allow you to rank very well.

Any other websites/affiliates that are in the same niche, reach out to them and see how you can add value and get a link back to your website/content.

Highly relevant backlinks are one of the major keys to getting a niche website to rank.

Kent Lewis

Beyond the standard buildout of relevant content and the development of quality inbound links, I believe there are two major opportunities for niche sites to rank in Google.

The first is properly leveraging schema markup to achieve visibility in Google’s Knowledge Graph and position 0 (the best answer to questions) as well as optimizing images and other multimedia files to take advantage of the World’s second-largest search engine, Google Images. When it comes to increasing organic rankings, I recommend the following two strategies for niche site SEO:

Add structure: Used structured markup (schema) to ensure your classes and related product pages as well as business information (name, address, phone number), is properly formatted for Google and other engines to index properly. This is especially vital for emerging trends like voice search, not just local SEO. This is a minor aspect.

Optimize images: Google images is the second largest search engine by volume (bigger than YouTube even). Optimizing your product and service images with ALT text is essential to ensuring they rank in product-related images searches. The images link to the product pages where interested parties can purchase easily. Additionally, images are a powerful revenue opportunity via shopping capabilities on social media sites like Instagram and Pinterest.

If niche brands do not address structured markup via schema, they will miss out on the latest algorithmic changes, as well as images, which have been widely popular in the last few years but are under-optimized.

Umesh Singh

Launching a website is easy. The hard part is ranking it in search engines for targeted keywords.

However, a new site gets some traffic, but that’s not enough when you have a big goal with it.

Here is what you can do to rank a niche website in Google:

Focus on Keywords and Backlinks – The first tip I have is sticking to the basic things:

EDU links can boost your ranking within a short time. If you have an eCommerce website, you can provide exclusive coupons for students. Here is how it works:

Would you love to try SEMRush?

Get your website on Google

Google automatically looks for sites to add to our index; you usually don’t even need to do anything except post your site on the web. However, sometimes sites get missed. Check to see if your site is on Google and learn how to make your content more visible in Google Search.

Basic checklist for appearing in Google Search results

Here are a few basic questions to ask yourself about your website when you get started. You can find additional getting started information in the SEO Starter Guide.

Is your website showing up on Google?

To see if your pages are already indexed, search for your site in Google Search with a query like this. Substitute your own site for «example.com».

Although Google crawls billions of pages, it’s inevitable that some sites will be missed. When our crawlers miss a site, it’s frequently for one of the following reasons:

If you’re feeling adventurous, you can add your site to Search Console to see if there’s an error that might prevent Google from understanding your site. You can also send us your most important URLs to let us know we should crawl and potentially index them.

Follow the Google Webmaster Guidelines to make sure that you’re fulfilling the site guidelines for appearing on Google.

Do you serve high-quality content to users?

Your number one priority is ensuring that your users have the best possible experience on your site. Think about what makes your site unique, valuable, or engaging. For a one-pager, read the short guide on how to optimize your site for search engines. To make sure that you’re managing your website using Google-friendly practices, read the Google Webmaster Guidelines.

Is your local business showing up on Google?

Your Business Profile lets you manage how your business information appears across Google, including Search and Maps. Consider claiming your Business Profile.

Is your content fast and easy to access on all devices?

Most searches are now done from mobile devices; make sure that your content is optimized to load quickly and display properly on all screen sizes. Test if your pages are mobile-friendly.

Is your website secure?

Modern users expect a secure online experience. Secure your website’s connection with HTTPS.

Do you need additional help?

SEOs (search engine optimizers) are professionals who can help you improve your website and increase visibility on search engines. Learn more about why and how to hire an SEO.

Is your content about a specialized topic?

Depending on what your content is about, there are more ways you can get that content on Google.

Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.

15 Ways to Make Your Website More Visible on Google

Having a website is an absolute must for any business, especially in a world where everything’s going digital. But getting your website noticed on Google is another matter, and not always easy.

In this article, we’re diving into our top 15 ways to get your website noticed on Google (and elsewhere online), so you can start bringing in visitors and growing your business.

These are the top 15 ways to make your website more visible:

How to get your website on Google

First and foremost, make sure your website can actually appear on Google. What this means is, make sure it’s set to allow indexing. This will look different depending on the website builder or CMS you’re using, but the good news is, most of them will make it VERY clear if you’re not set to index.

But even if your site is being indexed, every so often, you might find a page that is not indexing. There are a few tools that can help with this. Google Search Console can diagnose indexation errors. You can also look right in your CMS. For example, in WordPress, using the Yoast plugin, there’s a setting that will say something like: “Allow search engines to show this post in search results?:

Alright, now that that’s out of the way, let’s talk about how to not just get on Google, but how to be visible on Google.

How to get your website noticed by Google

As you may or may not be aware, Google is the biggest game in town when it comes to getting your website noticed. Here’s how to increase your website’s visibility in Google’s all-important search rankings.

1. Target keywords with your website

Google doesn’t just notice good websites. It notices relevant website pages that are best suited for specific searches.

Writing keyword-relevant ads with high quality scores is one thing. But you also need to consider your on-page SEO.

Make sure each page of your website clearly targets a specific topic. That means conducting in-depth keyword research to find high-volume, relevant keywords, and incorporating those keywords on your page and in your meta tags. The more specific and targeted the topic, the greater the opportunity each page has to show up on the first page of Google and get noticed.

2. Make it easy for Google to crawl your pages

Google is constantly crawling the web, adding new pages to its index, and updating its profile of existing pages. The easier you make it for Google to go through your website and learn what it needs to learn, the more quickly it can add you to its index and retrieve it for searches. This means:

• Inserting keywords related to your targeted topic in the meta title, URL, meta description, and image tags of your pages (a core component of image SEO).
• Internally linking your website’s pages so that your website as a whole is easier to crawl (and more authoritative).
• Running a technical SEO audit of your site to ensure there are no indexation holes.

3. Build more website pages

Have you started a blog yet? A blog is hands down the best way to increase your website’s organic reach. Each blog post is an opportunity to get noticed on Google and rank for a more diverse set of keywords.

However, don’t make the mistake of starting a blog just for the extra pages. Google ranks blog posts (and people visit them) because they provide helpful information or advice. If your blog is a trusted that resource increases the value you bring to the table, it will most definitely help your website to get noticed by people seeking information on Google.

To get your blog posts to rank, check out our complete, visual guide to on-page SEO.

4. Add your website to online directories

Want to get your website noticed off Google? There are a ton of online channels where you can create profiles and add your website. The more places you list your business and add your website, the more frequently you can get noticed over your competitors. Here’s where to get listed:

For example, Stateside Vinyl Siding has a Google My Business listing, so it shows up when you perform a Google Maps search for vinyl siding in Pawtucket. Clicking on the listing displays their website.

The more places you list your website, the more opportunities you have to get your website noticed.

5. Get verified by Google

Google crawls the web and discovers your website pages depending on how easy they are to read and categorize. Want to allow Google to crawl your pages even more efficiently? Submit your business to Google Maps using Google My Business.

Here’s how to do it:

It’s that easy. The final step is waiting for a physical verification code in the mail and entering it in your Google My Business profile.

Once you’ve claimed your business, you will be verified by Google and have the ability to optimize your Google My Business listing. The more complete your business listing is, the more your business (and website) will start picking up impressions and clicks (i.e. getting noticed) on Google.

6. Use compelling titles

Adding keywords to the titles of your website pages will help both Google and searchers to identify them. But you want to get noticed, not just identified. To get noticed, create compelling titles—that is, aim to stand out (but don’t overpromise anything or overdo it!)

A compelling title can go a long way in helping you increase click-through rate.

For example, if you’re a massage therapist and you’ve got a blog post on the benefits of hot stone massage, consider these titles:

Aim for clear and captivating, not desperate. Our 88 headline examples should help.

7. Reach out to websites and blogs that have already been noticed by Google

Look for bloggers and influencers in your industry who have already captured the attention of a large audience. For example,

Regardless of which approach you take, be sure to reciprocate or offer something of equal value in exchange. Look for partnerships and collaborations that are symbiotic, in which both parties help one another reach a broader audience.

8. Write quality content

Writing about keywords and properly placing those keywords on your pages will help Google notice you, but if you want more people to notice you, you’ve got to rank higher.

The secret to ranking higher on Google is quality. There are no shortcuts. Google looks at how long visitors are staying on your site and whether they are navigating to other pages before exiting. To write an awesome blog post that gets noticed, be sure to:

Focusing on quality rather than ranking will actually help your business to rank higher on Google and get noticed by more people. Use our content audit templates to make sure you’re putting your best work out there.

9. Use compelling images

People search Google images more than you may think. If you have high-quality photos of your products or services, be sure they’re optimized to rank in an image search by doing the following:

These website examples should provide plenty of image inspiration for you.

10. Run Google Ads

Paid search ads require a monetary investment. That said, they can seriously increase your online exposure. For example, if you search “personal trainer Boston,” this is what you see:

Google Ads costs money, yes. But they also convert very well on average. Advertising on Google is a surefire way to get your brand to the top of the search results; and if not to the top, then to ensure you at least have more coverage.

Have a Google Ads account already? Check out our Google Ads Performance Grader to see how you stack up to the competition.

Other ways to improve your website visibility

11. Provide review-worthy services

The majority of directories allow users to sort results based on the number of positive reviews. That means that the quantity and quality of your reviews is extremely important.

The same goes for Google. The more reviews you have, and the better they are, the higher the chance is that a user clicks on your listing.

To get more reviews on Google and other platforms, make sure to:

Higher reviews will rank you higher on Google and directory searches, helping your business to get noticed by those who matter.

12. Post to social media

One of the simplest (and most cost-efficient) ways to get your website noticed is to actively post to your business’s social media accounts.

You don’t have to promote your business every time you post something. A good rule is this: about 20% of your posts should directly promote your business. The rest should be in the realm of helpful how-tos and guides you’ve created, or other content you find interesting.

Stay actively engaged on social media to get your posts to stand out. For example:

Note also that your social media profiles and posts can sometimes show on the first page.

13. Shareability = noticeability

Rather than just your social media followers, why not get your followers’ followers to notice your website too? Use images, compelling captions, and relevant topics to maximize the appeal of your posts. If you link to a brand you like in one of your blog posts, make sure to let that brand know on social media or via email.

This can cause a snowball effect of reposts and help you to cast an even wider virtual net.

14. Use local media

Plenty of local media outlets will give you mentions in their publications for free or for a reasonable fee.

If you’re willing to shell out some billboard dollars, try out-of-home advertising.

Reach out to local papers, magazines, radio stations and news channels with an interesting story about your organization or upcoming event and direct traffic to your website for more information. Placing ads in newspapers and local publications will also help to garner some newcomers to your site.

15. Seize small opportunities to get noticed

Promote your website anywhere you can. Include it in your email signature, on promotional flyers, on invoices, and on receipts. You may even want to slap a decal on your car! The more eyes you get on your URL, the more people you’ll see visiting your website.

Get your website noticed on Google (and elsewhere) today

Want to get your website noticed on Google today? Want to rank higher, have more pages in the search results, drive more quality traffic, and generate more leads and sales? Try out the above strategies, which we’ll recap now:

Here are the best ways to increase your website’s visibility

Meet The Author

Kristen McCormick

Kristen is the Senior Managing Editor at WordStream, where she helps businesses to make sense of their online marketing and advertising. She specializes in SEO and copywriting and finds life to be exponentially more delightful on a bicycle.

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