How old is google

Google

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Google, in full Google LLC formerly Google Inc. (1998–2017), American search engine company, founded in 1998 by Sergey Brin and Larry Page, that is a subsidiary of the holding company Alphabet Inc. More than 70 percent of worldwide online search requests are handled by Google, placing it at the heart of most Internet users’ experience. Its headquarters are in Mountain View, California.

Google began as an online search firm, but it now offers more than 50 Internet services and products, from e-mail and online document creation to software for mobile phones and tablet computers. In addition, its 2012 acquisition of Motorola Mobility put it in the position to sell hardware in the form of mobile phones. Google’s broad product portfolio and size make it one of the top four influential companies in the high-tech marketplace, along with Apple, IBM, and Microsoft. Despite this myriad of products, its original search tool remains the core of its success. In 2016 Alphabet earned nearly all of its revenue from Google advertising based on users’ search requests.

Searching for business

Brin and Page, who met as graduate students at Stanford University, were intrigued with the idea of extracting meaning from the mass of data accumulating on the Internet. They began working from Page’s dormitory room at Stanford to devise a new type of search technology, which they dubbed BackRub. The key was to leverage Web users’ own ranking abilities by tracking each Web site’s “backing links”—that is, the number of other pages linked to them. Most search engines simply returned a list of Web sites ranked by how often a search phrase appeared on them. Brin and Page incorporated into the search function the number of links each Web site had; i.e., a Web site with thousands of links would logically be more valuable than one with just a few links, and the search engine thus would place the heavily linked site higher on a list of possibilities. Further, a link from a heavily linked Web site would be a more valuable “vote” than one from a more obscure Web site.

To accommodate this unprecedented mass of data, Google built 11 data centres around the world, each of them containing several hundred thousand servers (basically, multiprocessor personal computers and hard drives mounted in specially constructed racks). Google’s interlinked computers probably number several million. The heart of Google’s operation, however, is built around three proprietary pieces of computer code: Google File System (GFS), Bigtable, and MapReduce. GFS handles the storage of data in “chunks” across several machines; Bigtable is the company’s database program; and MapReduce is used by Google to generate higher-level data (e.g., putting together an index of Web pages that contain the words “Chicago,” “theatre,” and “participatory”).

The extraordinary growth of Google led to internal management problems. Almost from the beginning, investors felt that Brin and Page needed an experienced manager at the helm, and in 2001 they agreed to hire Eric Schmidt as chairman and chief executive officer (CEO) of the company. Schmidt, who previously had held the same positions at the software company Novell Inc., had a doctorate in computer science and melded well with the technocratic impulses of the founders. During Schmidt’s reign as CEO, Page served as president of products, and Brin was president of technology. The trio ran the company as a “triumvirate” until Page took on the CEO role in 2011, Schmidt became executive chairman, and Brin adopted the title of director of special projects.

Google reorganized itself in August 2015 to become a subsidiary of the holding company Alphabet Inc. Internet search, advertising, apps, and maps, as well as the mobile operating system Android and the video-sharing site YouTube, remained under Google. Separate Google ventures—such as longevity research company Calico, home-products company Nest, and research lab Google X—became separate firms under Alphabet. Page became CEO of Alphabet, Brin its president, and Schmidt its executive chairman. Sundar Pichai, senior vice president of products, became Google’s new CEO. Alphabet again reorganized in 2017 to create an intermediate holding company, XXVI Holdings, and to convert Google into a limited liability company (LLC). In 2018 Schmidt stepped down as executive chairman. More changes followed in 2019 as both Brin and Page left their posts as president and CEO, respectively. However, they both remained on Alphabet’s board of directors. Pichai became CEO of the holding company while retaining that position at Google.

Advertising growth

Almost Everything You Need to Know About Google’s History

Google is one of the wealthiest and all-pervasive companies in the world, and the company’s history is a story of classic entrepreneurialism, hard work, and a little luck.

From humble beginnings, the company has blossomed into a world leader in online advertising, cloud computing, software, and hardware solutions.

Alexa, a company that monitors commercial web traffic, lists Google.com as the most visited website in the world.

This motto was replaced in 2015 to «Do the right thing». Some might chuckle at this, given that Google’s altruistic mission has been increasingly called into doubt due to a number of actions that appear to contradict this motto.

So how did they do it? Here is our short biography of everything, almost, that you need to know about Google’s history.

Google’s conception

Google’s history began in 1995 when Larry Page met Sergey Brin. At the time, Larry Page was a Ph.D. student at Standford University, and Sergey was considering studying there. In 1996, the pair began work on a search engine called BackRub.

The name comes from the algorithm-generated ranking for how many «back-links» a page has. This engine worked on the Stanford servers for more than a year before it eventually clogged up the bandwidth and was forced to move. Google.com was registered on September 15th, 1997.

The name Google is a play on «googol,» which is a mathematical term for the number 1 followed by 100 zeros. It is rumored that this reflects the founders’ mission to organize the infinite amount of information on the internet.

In 1998, Page launched a monthly newsletter called «Google Friends Newsletter» to inform fans about the company. This has since been replaced with blogs such as Google+.

In August of 1998, Sun co-founder Andy Bechtolsheim wrote a check for $100,000 to the as yet non-existent company Google Inc. He did this after seeing a quick demo on the porch of a Stanford faculty member’s home in Palo Alto.

Source: Niharb/Flickr

Google cashes in

Initially, there was no way to deposit this check, because it was made out to «Google Inc.» At the time, there wasn’t a legal entity with that name. The check sat in Page’s desk drawer for two weeks while he and Brin rushed to set up a corporation and locate other investors.

Google was incorporated on September 4th, 1998 as a private company. The founders opened a bank account and could finally deposit Bechtolsheim’s investment.

Google’s first office was, classically, a friend’s garage in Menlo Park, California. It came with a remote controller for the garage door.

In 1999, Google moved from its humble garage to new digs at 165 University Avenue, Palo Alto. At this time they were eight employees strong. Their most important team member, Yoshka the dog, also joined the team at this time.

Google also hired its first chef, Charlie Ayers. His previous claim to fame was catering for the Grateful Dead. By the time he left Google in 2006, Ayers and his team of five chefs and 150 employees were serving 4,000 meals a day in 10 cafes across the company’s headquarters campus.

Source: Prawny/Pixabay

VC’s «Anti-portfolio’s»

Andy Bechtolsheim’s investment gamble really paid off, but other potential early investors missed their opportunity. Bessemer Investments partner, David Cowan, heard about Brin and Page in 1998, while they were still working in the garage, but failed to invest. This decision has been called the «anti-portfolio».

Another missed opportunity for investors occurred in the early months of 1999 when Page and Brin toyed with the idea of selling their project in order to focus on their studies. George Bell, CEO of Excite, was approached with a $1M buyout offer.

Bell rejected this offer as «preposterous». Follow-up negotiations almost led to a $750,000 counteroffer, but Brin and Page stuck to their guns. According to George Bell, they asked for investment instead, but he decided against it.

Source: stevepb/Pixabay

About five months later, Kleiner Perkins Caufield and Byers and Sequoia Capital agreed to invest $25 Million in the company. These two venture capital firms were normally fierce rivals. Seeing Google’s potential, however, they both took seats on the board of directors. Even with this new funding, the board met around a ping-pong table.

Today, Alphabet Inc (Google’s parent company), is listed on NASDAQ with a market capitalization of around $560B.

Search engine Yahoo!, once a giant of the internet, merged with Verizon in 2017, marking the end of an era for a company that once almost defined the internet.

Source: MIH83/Pixabay

Its golden age was in the 1990s, but Yahoo’s failure to keep up with current trends ultimately sealed its fate. It can be argued that a major contributor was also its leaders’ failure to take advantage of opportunities to innovate.

Page and Brin originally wanted to be academics, not business-owners. After developing their initial search engine they tried to raise investment, or sell the company. After failing to find a buyer, they finally went to Yahoo!.

Yahoo! turned them down.

Yahoo! had developed search directories designed to answer questions. Their approach seemed to work well at the time. With an «If it ain’t broke don’t fix it» kind of mentality, they didn’t want their users to leave their platform, and so they rejected the chance to buy the PageRank algorithm (the basis for Google Search today) which worked by ranking links of third parties.

Yahoo! really blew it, it turns out

As we now know, the world came to realize the importance of those third-party links. Using software developed by Applied Semantics, Google built its own pay-per-click service, AdWords, which has been the biggest contributor to its current success.

In 2002, Brin and Page approached Yahoo! once again. This time, they needed to raise $3 Billion in funds. Terry Semel, then Yahoo! the CEO, once again refused the offer as Yahoo! was looking to build its own answer to Google.

Source: 4×6/iStock

Yahoo! acquired search engine Inktomi and ad revenue software company maker Overture, while Google acquired Applied Semantics.

This proved to eventually be a fatal error, as Google took off and Yahoo! was eventually absorbed into Verizon’s AOL internet business.

However, if Yahoo! had agreed on the deal with Google back in 2002, Yahoo!’s fate would possibly have been much different.

The turn of the century saw Google’s rise to dominance

2001 saw Google’s first public acquisition, Deja.com Usenet Discussion Service, which was an archive of 500 million user discussions dating back to 1995.

Other improvements to Google included multilingualism, international celebrations (Bastille Day), and Google toolbar, a plugin that allows the user to search without opening the homepage.

Source: Depositphotos

Google keeps going from strength to strength

In 2002, Google introduced additional ad services with its Google Search Appliance and the addition of cost-per-click pricing to its Adwords. Google Labs was also born in 2002 and the company opened its first office in Australia.

In 2003, Google acquired Pyra Labs and announced Google AdSense, discussed above, which allowed advertisers to easily connect with vast networks of websites. AdSense works by matching ads to websites using an algorithm that bases the placement on type of content and number of visitors. This was not only a boon to advertisers, but caused the blogging movement to explode in popularity by making it easy for bloggers to earn revenue based on their subject matter and number of viewers. Google also launched Google Grants, a nonprofit edition of AdWords.

Google grew so quickly that its offices filled up. By 2004, the company had grown to more than 800 employees. So, they moved to new offices at 1600 Amphitheatre Parkway, Mountain View, known as the «Googleplex». On April fools day that year, Gmail was launched as an invite-only service. It now has more than 425 million users.

Source: PublicDomainPictures/Pixabay

Google also acquired Picasa. But the big event of the year for Google was its listing on the stock market with an IPO of 19,605,052 class A shares at $85 each. In December, Google established Google.org, which was dedicated to the idea that technology can change the world.

Also in 2004, Google launched its Google Scholar service, a free web-based service that indexes the full text, or metadata, of scholarly literature across many publishing formats and disciplines.

Kicking into overdrive

The following year, Google Maps was born, with satellite imagery and directions added a few months later.

Also in 2005, YouTube’s (not yet part of Google) first video went online. Phone apps became a big part of Google’s strategy in 2005 with search software and Google Maps available on mobile platforms. Google Earth came online that summer. At the same time, Google Analytics was launched, to help developers measure their marketing impact and offices opened in Sao Paulo and Mexico City.

Source: TARIK KIZILKAYA/iStock

Also, in 2006, Google Translate was first launched with the mission of breaking language barriers and making the world more accessible.

Over the following years, Google Translate has added, and now supports, more than 100 different languages from around the world. The service, like human children, has also learned how to see, understand, talk, listen, have conversations, write, and lean on friends for help through its Google Translate’s community. It still has a hard time translating basic text, but with the growth of AI, this is set to improve.

The same year, Google launched its revolutionary Google Docs and Google Spreadsheets service. The former originated from two separate products, Writely and XL2Web, which were later acquired by Google. XL2Web was acquired by Google in 2005. Writely was a web-based word processor created by software company Upstartle, which was acquired by Google in 2006. Short;y afterward, Google launched Spreadsheets. I n October 2012, Google Documents became simply Google Docs and Google Spreadsheets was officially renamed Google Sheets.

Source: Cesar Solorzano/Flickr

2006 also saw the launch of Google Presentations, a free presentation program which was renamed Google Slides in 2012 and is now an integral part of Google’s office suite. Google Presentations resulted from Google’s acquisition of Tonic Systems.

In 2007, Fortune ranked Google the number one company to work for. Streetview debuted that year, initially only in U.S. cities. It is now available in more than 50 countries. The Android operating system was also created in 2007.

Google Chrome was born in 2008 and fast became one of the world’s most-used web browsers. In 2009, Google released Google Voice. Google also hired some goats to clean up their Googleplex campus and reduce fire hazards by eating the bush on the campus grounds.

Source: PhotoMIX_Company/Pixabay

2011 saw the launch of Google Flights. This service was the product of Google’s acquisition of ITA Matrix Software (a travel industry software best known for its Matrix flight search).

This service, in case you are not aware, enables users to search and book flights through third-party suppliers. It has, in its own way, helped challenge the dominance of other sites like Kayak or Skyscanner.

In 2014, Google launched its free web service Google Classroom. Created with the aim to simplify the creation, distribution, and grading of assignments, it has since proved pivotal in streamlining the process of sharing files between teachers and their students.

Since then, Google has added multiple improvements to the service, including integration with Google Calendar, newly illustrated themes and other options, and integration with Google Meet.

2015 saw the launch of Google Photos (not to be confused with Google Images). This free photo sharing and storage service and was originally part of Google+ before being spun off.

Google Photos gives its users a free, unlimited storage for photos up to 16 megapixels, and videos up to 1080p resolution. In 2016, Google announced that their Picasa desktop application would be discontinued and that the Picasa Web Albums service would also be closed the same year.

Source: SpVVK/iStock

Apparently, the primary reason for retiring Picasa was that it wanted to focus its efforts «entirely on a single photo service»; the cross-platform, web-based Google Photos.

The sky is the limit

Google expanded into internet delivery with its plan to build ultra-high-speed broadband networks in 2010. Bike trails were added to Google Maps in 2010.

Source: Google Maps

In order to make an effort at transparency, Google also published information which allowed users to remove content from their products, at the same time helping to make access less transparent, blocking access to services at the request of authoritarian governments across the world.

As part of its efforts to accelerate the deployment of renewable energy, Google made its first direct investment in a large-scale renewable energy project. Google also announced its plan to develop self-driving cars.

Google+ launched in 2011, with Google Drive released a year later in 2012. In August 2011, reports estimated that Google had almost one million servers in data centers around the world.

The installation of Google Fiber began in 2012 by supplying consumers in Kansas. The company also created the Global Impact Awards to support entrepreneurs who use technology to tackle human challenges in an attempt to burnish the company’s image for sustainability.

In 2013, Google topped up its commitment to renewable energy by investing $200 million in a wind farm in Texas. The company also unveiled a plan to provide balloon-powered internet access, so-called «Project Loon» and teamed up with Starbucks to provide free WiFi to all Starbucks stores in the U.S.

Source: JohnFScott/iStock

In 2014, Google acquired Nest and added Street View imagery of the Canadian Tundra, to give users an intimate view of Polar Bears in their natural habitat. In 2015, Google announced its plans to re-organize its interests into a conglomerate called Alphabet.

Google would continue as the umbrella company, however.

What is the history of Google’s logo?

Google’s iconic logo has undergone several changes and revivals throughout its history. The first logo, designed by Brin, was created using GIMP. A revised logo was designed by graphic designer Ruth Kadar, and was used between 1999 and 2013. The script was based on the Catull typeface, an old serif typeface designed by Gustav Jaeger for the Berthold Type Foundry in 1982.

Google unveiled a revised logo in September 2015.

The company’s logo also regularly undergoes modifications, such as the inclusion of different graphics on holidays, birthdays of famous people, or major events. These special logos, some designed by Dennis Hwang, have become known as Google Doodles.

But what about the colors? Graphic designer Ruth Kedar explains «There were a lot of different color iterations. We ended up with the primary colors, but instead of having the pattern go in order, we put a secondary color on the L, which brought back the idea that Google doesn’t follow the rules.»

Source: Mizter_X94/Pixabay

How has Google’s logo evolved over time?

The highly recognizable Google logo received its first «major» overhaul in 2010. This new logo, which first previewed in November of 2009, was officially launched in May of 2010. Though perhaps not an enormous amendment, after all, it used the same typeface but the «o» had a facelift, replacing its yellowish color with a distinctly more orange hue.

In 2013, the company introduced a new «flat» logo with a slightly altered color palette. One year later, Google updated their logo once again with the second «g» moved to the right by one pixel and the «l» down and right one pixel.

September 2015 saw the introduction of Google’s «new logo and identity family». This was designed to work across multiple devices. The one notable difference in the logo is a change to the typeface.

The colors remained the same; however, Google switched to a modern, geometric sans-serif typeface called Product Sans, created in-house, and which was also used for the Alphabet logo.

15+ things you may not have known about Google

To wrap things up a bit, here are some things you may, or may not, know about Google. This list is far from exhaustive and is in no particular order.

Source: georgeclerk/iStock

1. Keep it in the family

2. Birds of feather

3. Stanford sell out

Google Search is based on an algorithm called PageRank. You may intuitively think this is based on the rank system but it’s actually named after Larry Page. The patent for this is still held by Stanford. They received 1.8M shares of stock in Google for Google’s use of the patent, which they sold in 2005 for $336 million. Just goes to show that encouraging developers in academia can really pay off.

4. Oblivion

Google Search’s PageRank not only ranks on pages based on links, but it is also able to show which «species» are about to go extinct. In effect, it works by determining which pages have the most links to them and thus are less likely to disappear into obscurity.

Who Invented Google and How did it Happen?

The Google search engine handles roughly 70% of all online requests, but this isn’t the only thing Google is involved in. They have cloud services, they make hardware, software, payment solutions, tried to start a social network, run a massive ads platform, Google does pretty much everything. Google and its parent company Alphabet have grown into a technology powerhouse.

Google got started back in 1998, fairly late when you look at the current top tech leaders. Both Microsoft and Apple formed in the mid-70s, and IBM back in 1911.

The beginnings of Google

Everything started when Larry Page, a graduate from the University of Michigan, enrolled in Stanford University’s Ph. D program for computer science.

Page wrote his doctoral thesis on the WWW, or World Wide Web. At the time he wrote it though, the web wasn’t what we know today. It was essentially just an idea in the minds of the world’s top computer scientists at the time. Specifically in his thesis, Page wondered if you could use links between web pages to determine which page was more important. From there he theorized that it would be possible to develop an algorithm that automatically did this. If you know anything about how Google’s search engine works, you know this was the beginnings of Google.

Page spent years working on his thesis project which was proving to be quite the challenging math problem. He reached out to another student at the university to help refine the math. Together, they named the algorithm they developed PageRank. They integrated the algorithm into a rudimentary search engine and set it on its way to start trolling the web.

After one full year of implementing the algorithm, Page realized that he had discovered something massively important as the results it was returning back were far superior to any other search engine’s results. He also realized that as the algorithm got fed more data, the results were only going to keep getting better. More pages on the internet meant more links which meant more data on each site to establish its validity and relevance to a search. The search engine’s original name was BackRub, but they soon changed it to Google, a name picked to reflect the scale of the project.

This initial PageRank algorithm formed the basis of Google and on January 9th, 1998, Larry Page and Sergey Brin, the other student working with him, filed a patent with the U.S. Patent and Trademark Office for a method of node ranking in a linked database. One interesting note is that they filed the patent under Stanford University, so Page and Brin licensed the use of the algorithm for their commercial endeavor from the school.

On September 4th of that same year, Google was officially founded.

Google’s evolution

After nearly three years of operation, Google turned over the algorithm code to Amit Singhal, who first started at the company a year earlier. Singhal’s key addition to the algorithm was rewriting its core structure so that the search engine could incorporate new ranking criteria more easily. This was the first major change to the algorithm, and since that point, it has undergone constant evolution.

Over the years, Google has evolved from a search centric company to more of an overarching technology company that has a large search division. They offer things like Gmail, Adwords, Adsense, and all the Google hardware like Google Home or the Google Pixel.

Google, now under its parent company Alphabet, is a massive conglomerate of technology that partly has been amassed through company acquisitions throughout the years. This growth technique is one way that tech companies acquire and hold on to top tech industry talent.

So at the end of the day, who Invented Google? Larry Page and Sergey Brin.

However, the answer to who created many of Google’s modern products today is much, much more complex.

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«How Old Is» Google Searches Meme

Popular:

«How Old Is» Google Searches

About

How Old Is…? refers to an exploitable image in which a crying man Googles how old a person is. He then Googles the life expectancy of something tangentially related to the person in his first search, usually a pun on their name, which informs him that the person he first Googled is nearing the end of their life expectancy, which makes him cry harder.

Origin

On February 2nd, 2017, Redditor kkkid69420 [1] posted a collage showing a Google search of the life expectancy of Knuckles from Sonic the Hedgehog with the crying black man (shown below). The post reached over 5,400 points (98% upvote ratio) as of December 2020.

Spread

On July 15th, 2018, Redditor WeebsShouldBeBanishe [2] posted a variation regarding the Platelet characters from the Cells at Work! anime to /r/animemes, gaining over 3,000 points (99% upvote ratio) in less than a week (shown below).

On July 21st, 2018, Redditor PedroPablito [3] posted the original version to /r/me_irl, using the Google searches «How old is The Rock?», which shows he’s 46 years old, and «How long do rocks live?», which shows «45-46 years.» The post gained over 11,000 points (95% upvote ratio) on the subreddit in just two days (shown below).

The post was reposted to other areas over the course of the day, helping it gain popularity. It was tweeted by @FreeMemesKids, [4] gaining over 51,000 retweets and 121,000 likes in two days. It was also posted to /r/dankmemes [5] where it gained over 6,800 points (95% upvoted) in the same time period. The format became very popular on /r/dankmemes over the following days, as dozens of users uploaded examples. Some popular examples include a meta version referencing the life cycles of memes, [6] gaining over 10,000 points (shown below, left). A post about rapper Lil Pump [7] which inverted the joke gained over 22,000 points (shown below, right).

Other popular examples from elsewhere include a Twitter post by @Iam_ChrisB [8] referencing Eminem that gained over 120 retweets (shown below, left) and a /r/me_irl post [9] referencing the rapper Pitbull that gained over 2,800 points (shown below, right).

Google: история создания и успеха Гугл

Полная история создания и развития Google. Узнайте подробно в чем секрет успеха Гугд и как ей удалось стать лидером рынка. Интересные факты, книги и фильмы.

Современный человек, многие вещи в своей жизни привык воспринимать как данность. Вряд ли, кто-то из нас задумывался о том, какими были бы наш мир и виртуальная реальность, если бы Сергей Брин и Ларри Пейдж два десятилетия назад не создали Google. Портал https://lindeal.com расскажет о секрете успеха компании, услугами которой пользуется каждый из нас. Еще на старте у них была возможность продать свою поисковую систему за 1 миллион долларов, но они решили идти до конца и в итоге не прогадали. История создания и успеха Гугл чем-то напоминает сказку, ведь в итоге двум бедным аспирантом, удалось превратить очередной гаражный кооператив в одну из самых влиятельных и мощных IT-корпораций современности.

Что такое Google: американская транснациональная корпорация

История создания компании Google: с 1995 года до наших дней

В 1995 году Ларри Пейдж решил поступать в магистратуру знаменитого Стэндфордского университета. Показать новичку университет вызвался Сергей Брин. Как потом отмечали многие очевидцы, в день своего знакомства ребята разошлись во мнениях по многим вопросам, однако, уже спустя год их увлекла работа над совместным проектом.

Свой научный проект Ларри назвал «BackRub». Однако, он недолго трудился в одиночку, уже через некоторое время к его исследованию присоединился Сергей Брин. Уже в конце весны 1996 года с домашней страницы Пейджа в университете был запущен первый вариант поискового робота, выполнившего пробную индексацию Всемирной паутины. Для качественного отображения результатов поисковой выдачи друзья использовали уникальный алгоритм Page Rank. Его идея заключалась в том, что при ранжировании страниц учитывается авторитетность того иного сайта, которая формируется на основе количества внешних гиперссылок на него с других ресурсов.

Первоначально поисковик Гугл размещался на сайте Стэндфордского университета по ссылке google.stanford.edu. 15 сентября 1997 года Пейдж и Брин зарегистрировали доменное имя google.com давшее начало самой известной компании нашего времени.

Основной причиной масштабной реорганизации и создания холдинга Alphabet Ларри Пейдж называет тот факт, что это позволило разделить традиционный бизнес и экспериментальные проекты. Кроме того, холдинговая структура позволила сделать процесс покупки-продажи новых компаний более простым, при этом стартапы, присоединившиеся к корпорации, получают максимальную автономию.

С 2016 года в списках ведущих аналитических агентств отражаются финансовые результаты Alphabet, а не отдельно Google. Так в рейтинге «Global 2000» за 2020 год холдинг Алфавит занимает 5-е место в мире по рыночной стоимости и 7- место по совокупной годовой прибыли. По версии Forbes объемы продаж компании в 2020 году составили 166,3 миллиарда долларов США.

Поисковик Google в первые года работы

В середине 90-х годов прошлого века поисковики представляли из себя сайты с огромным количеством ненужной информации, которая попросту отвлекала и даже мешала процессу поиска. Дело в том, что существующие на тот момент поисковые системы с помощью разнообразного визуального «мусора» рассчитывали завлечь пользователя, «заставить» его провести на сайте, как можно больше времени, тем самым увеличив трафик.

Выход компании Google на IPO в 2004 году

Выручка от IPO составила 1,67 миллиардов долларов, что означало, что ее биржевая стоимость равняется 23,1 миллиарда долларов. Сегодня акции Гугл продаются не только на американской NASDAQ, но и на Франкфуртской фондовой бирже.

Название компании и логотип компании Google

Название компании ««Google» начало использоваться Пейджем и Брином и еще до ее официальной регистрации. Правда, первоначально речь шла о математическом термине googol, с помощью которого обозначается невообразимо больше число со ста нулями. Однако, использовать слово «Гугол» в качестве названия для своего поисковика ребята не смогли, так как домен с таким названием к тому моменту уже существовал, поэтому «googol» трансформировался в «google».

В 2010 году логотип был обновлен. Было решено убрать тень, а буква «О» из желтого оказалась перекрашена в оранжевый цвет.

В 2013 году фирменный знак вновь изменили, на этот раз компания отказалась от объема букв и слега приглушила оттенки.

В 2015 году для адаптации лого к разным устройствам корпорация отказалась от использования шрифта с засечками Catull в пользу более простого и непритязательного Product Sans. В качестве символа приложений, выпускаемых компанией начал использоваться стильный и лаконичный символ «G».

О Google в цифрах: статистика и финансовые показатели Google

О работе и текущем положении дел в Google могут рассказать следующие цифры:

На сегодняшний день Google является самым посещаемым сайтом во Всемирной паутине, среднее количество поисковых запросов в сутки уже превысило 3,5 миллиарда.

10 принципов компании Google: Философия Гугл

Корпоративная культура Google базируется на философии, состоящей из 10 ключевых принципах:

Как неоднократно отмечал в своих интервью Ларри Пейдж, идеальная во всех отношениях поисковая система способна интуитивно понимать, что именно хочет видеть пользователь и показывать только те результаты, которые нужны здесь и сейчас. Сегодня в Гугл трудится огромный штат талантливых и высокопрофессиональных сотрудников, многие из которых являются специалистами экстра класса. Чтобы удержать работников и стимулировать их на новые свершения компания отказалась от общепринятых систем мотивации, предпочитая уделять максимум внимания конкретным людям и их потребностям.

Знания и навыки основателей, которые привели к созданию компании Google

Дорожки, приведшие Пейджа и Брина в Стэндфордский университет, были разными. Однако, они оба специализировались на компьютерных науках и приехали в Калифорнию, чтобы продолжить образование и получить научную степень. Будущих друзей объединили незаурядные математические способности, любовь к компьютерам, самоуверенность и готовность менять мир вокруг себя. Впоследствии именно эти качества позволили друзьям добиться успехов в бизнесе.

Ларри Пейдж и Сергей Брин считаются одними из самых либеральных руководителей, стремящихся создать в коллективе благоприятную для работы корпоративную атмосферу. Их суммарный капитал превышает сорок шесть миллиардов долларов, но друзья все равно продолжают упорно трудиться на благо компании, не останавливаясь на достигнутым.

Секреты успеха американской компании Google

Alphabet: Google, Android, YouTube и другие дочерние компании

На момент написания статьи корпорация Google входит в холдинг Alphabet, к которому относится и сам «Гугл», и дочерние компании, принадлежавшие ему ранее. Таким образом, в составе «Альфабет» сегодня находятся:

Также выделяются: Google AI (подразделение для работы с искусственным интеллектом), Chronicle Security (вопросы кибербезопасности), Google Foundation (благотворительный фонд, учрежденный основателями и крупнейшими акционерами «Гугл»).

Google VS Facebook: Конкуренция за пользователей в сети интернет

Но Фейсбук не спешит сдавать свои позиции. Социальная сеть регулярно обновляется, предоставляя пользователям все более широкие возможности для безграничного общения. Сегодня аудитория социальной сети, разработанной Цукербергом, насчитывает полтора миллиарда человек, т.е. фактически каждый пятый житель нашей планеты имеет собственный аккаунт на Facebook.

Именно спрос на рекламу, которая является одним из основных источников дохода двух гигантов, регулярно накаляет и так непростые отношения, складывающиеся между ними. Так, вплоть до декабря 2017 года Фейсбук занимал лидирующие позиции по количеству рекламных переходов по ссылкам, размещенным в ленте. Однако, благодаря постоянно увеличивающему пользовательскому контенту в Гугл, уже по итогам 2018 года, поисковик смог существенно опередить соцсети по числу переходов. Руководство Фейсбук на это моментально ужесточило требования к содержанию и качеству контента в постах и рекламных объявлениях, снизив стоимость кампании. Однако, как показало время, конкурентная борьба может быть весьма затратной, поэтому Google и Facebook предпочли искать компромиссы.

Прием на работу в компанию Google: Идеальный кандидат для Гугла

Согласно данным статистики, ежегодно порядка трех миллионов человек со всего мира подают свои резюме для трудоустройства в Гугл. На работу же устраивается не более 5-7 тысяч человек. На некоторые должности конкурс доходит до 100-300 человек на место, пройти же удается только тем, кто наиболее полно соответствует критериям отбора:

Отдельно стоит отметить, что большинство новых сотрудников Google принимаются по рекомендациям уже существующих работников. Такая практика позволяет работодателю рассчитывать на то, что человек лучше и быстрее освоится в команде, часть которой ему уже знакома.

15 интересных фактов о Google, о которых мало кто знает

Гугл небезосновательно имеет репутацию компании, которая не боится быть не такой как все. Наглядным свидетельством этого могут служить следующие факты:

Как монополизация рынка поисковых систем влияет на работу Google?

По мнению Правительства, Google тратит миллиарды долларов на то, чтобы производители мобильных устройств, браузеры и операторы связи использовали Гугл в качестве поисковой системы по умолчанию. Власти страны уверены, что такая монополизация рынка поисковых систем наносит вред конечному потребителю, снижает качество поисковых услуг и лишает обычного человека выбора.

К слову сказать, за свои монополистские действия и намерения Google уже выплатила не один миллиард долларов. Так в 2017 году Европейской комиссией в отношении Гугл был выписан штраф в размере 2,4 миллиарда евро за нарушение антимонопольного законодательства ЕС. Причиной санкций стали махинации компании с поисковой выдачей в пользу собственного сервиса Google Shopping.

В 2018 году Еврокомиссий вновь был назначен штраф, на этот раз в размере 4,3 миллиардов евро, за злоупотребление главенствующим положением на рынке мобильных устройств на базе Андроид. Как позднее отмечалось в заявлении еврокомиссара по конкуренции, с 2011 года Google самовольно накладывала ограничения на операторов мобильной связи и производителей мобильных гаджетов, с целью укрепить свое положение в поисковиках. Так, например, для получения доступа к магазину приложений Google Play производители смартфонов должны были выпускать устройства с предустановленным браузером Chrome.

Все продукты и сервисы компании Google: свои проекты и выкупленные

Помимо того, что компания Google владеет крупнейшей поисковой системой в мире, список ее продуктов насчитывает большое количество приложений и сервисов, образующих единую экосистему, для получения доступа к которой используется один аккаунт.

Список продуктов представлен следующими наименованиями:

Мы с вами рассмотрим 7 самых популярных сервисов, которые были созданы компанией Google или куплены:

Внедрение искусственного интеллекта: Машинное обучение созданное Гугл

В 2017 году американской корпорацией был зарегистрирован патент на голосовую систему, которая сможет принимать звонки и вести беседу от лица пользователей. Такой помощник, наверняка, позволит значительно разгрузить сотрудников многих компаний. Google последовательно внедряет в свои продукты инновации в сфере ИИ, уже сегодня предлагая своим пользователям такие инструменты, как Fire Indicators, ML Kit, TensorFlow и др.

Специально для исследователей, специализирующихся на искусственном интеллекте, Гугл запустил возможность осуществления поиска по наборам данных. В результатах выдачи указываются полные сведения о ресурсе, на которой опубликован такой набор: дата обновления, лицензия, доступные для просмотра и скачивания форматы файлов. Для бизнеса компанией был создан инструмент машинного обучения Cloud AutoML, который сегодня широко используется такими известными торговыми марками, как Meredith, Disney, Imagia и др.

ТОП 7 лучших и полезных книг о Google

Тем, кто интересна история самой успешной и быстро растущей корпорации нашего времени, мы советуем почитать книги из нашей подборки: